You may notice that most businesses today use social media to promote their business. But do you know what is the best social media strategy for your business today? In this blog, we will discuss the top strategy you can use to promote your business.
Create contest and giveaways
Holding contests and giveaways are a brilliant way to engage with your tribe while working to grow your audience and increase digital presence. Just make sure that the rules of your giveaways are simple and clear!
Collaborate with another related brand and influencer
Widen your network, grow your social media audience and improve your blog’s traffic all at the same time by collaborating with an influencer. Grab every opportunity to partner up with another brand or influencer with a similar target audience.
Live videos are simple, plain and authentic. Facebook Lives are the bomb! In fact, I do Facebook Lives at least 3 times a week. If you want to focus your social media strategy on Facebook, don’t forget to prioritize Facebook Live videos over pre-recorded ones.
Content creation requires tons of effort, thorough planning and tons of time. You can repurpose some of your old content. This will help you save time, and at the same time add new ideas.
Now, look at your old blog posts. Which one do you want to repurpose first? Afterward, you can “repurpose” it once again by promoting it on a social media platform beyond its original format.
Keep an eye on the trending topics
Keep an eye on the most popular trends on every platform. In case you see a strategy or pattern increasing in popularity, and suits your messaging well, then capitalize on that to drive in more engagement. However, don’t jump on every trend that you see online. Posting content that doesn’t align well with your brand and messaging may alienate your audience.
These are some of the best social media strategies you can use for your business.